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Event Management - Courses, Colleges and Careers

Though you've probably heard the word "event management" thrown around, it refers to the use of project management skills in the planning and execution of activities such as meetings, symposiums, conferences, fairs, exhibits, festivals, and functions. Significant events such as the Indian Premier League, literature festivals, the Olympics, and the Commonwealth Games all depend entirely on event management companies. An MBA in Event Management will open up many opportunities for a student who enjoys action, variety, challenge, and outdoor work, as this industry is rapidly growing.

Identifying and recognising the target audience, designing the event theme, communicating and promoting the idea, coordinating technical specifications, forecasting the expense, and successfully executing the event are all things that event management entails.

Courses and Topics

  • Event Logistics

  • Event coordination

  • Event Accounting

  • Public Relations

  • Marketing Management

  • Advertising

  • Brand Management

  • Customer service

  • Catering

  • Logistics

  • Décor

  • Glamour identity

  • Study of Law and Licenses

  • Budgeting / Finance Management

  • Media Management

  • Celebrity Management

  • Crowd Management

  • Security and Safety Management

  • Insurance and Risk management

  • Inter personal skills

  • Team building and leadership skills

  • Technology

Aside from the topics listed above, several event management colleges often offer seminars, industry tours, and expert lectures, as well as experiential learning, internships, personality development, and professional mentoring.

Career Scope

The event management sector is expected to rise by 25-30% in 2015, according to the FICCI-KPMG 2015 study on the Indian media and entertainment industry. When it comes to choosing an event management job, you have two options.

  1. An event planner

  2. A business development manager

  3. A public relations officer

  4. A wedding planner

  5. An account manager

  6. A client servicing manager

  7. A brand manager

  8. An artist manager

  9. A corporate communications specialist

Without a large amount of money, an office, or a showroom, a skilled student with two years of work experience and some useful personal contacts can start his own company. NGOs, advertising companies, and government agencies all need event managers. Some of India's top event management companies include Wizcraft, DNA Entertainment Networks, and Percept D Mark.

Top 10 Colleges/Institutes for Event Management

Event Management MBA courses usually run for 2 years and are offered by the following:

No. College/Institute

1 IIFT - New Delhi

2 School of Film and Mass Communication - Allahabad

3 MMCC - Pune4The Media Institute - Mumbai

5 National Institute of Design (NID) - Ahmedabad

6 International Media Institute - Gurgaon

7 Institute of Media, Fashion and Allied Arts - Mumbai

8 Amity School of Communication - Agra

9 National Institute of Event Management - Pune

10 Institute of Mass Communication, Film and Television Studies - Kolkata


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