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Writer's picture Rekha Pal

Narasapuram crochet craft gets GI tag, exports set to get a big boost



The renowned Narasapuram lace has secured the prestigious Geographical Indication (GI) tag, becoming the eighth Indian product to achieve this recognition at the national level.


This milestone is expected to significantly benefit thousands of artisans involved in creating Narasapuram lace, providing them with greater visibility and opportunities for growth in domestic and international markets.


NARSAPUR

West Godavari District Collector Ch. Nagarani and Handlooms Commissioner Rekha Rani received the Geographical Indication (GI) tag certificate for Narsapur crochet lace craft from Union Minister of Textiles Giriraj Singh during the closing ceremony of the GI & Beyond 2024 summit held in New Delhi on Monday, November 25.


Crochet Lace Artisans Witness Global Sales Boost with GI Tag

In March 2024, the Department for Promotion of Industry and Internal Trade (DPIIT) under the Ministry of Commerce and Industry registered Narsapur crochet lace in the GI Registry. This recognition has breathed new life into the traditional craft, which has been a hallmark of the Godavari region in Andhra Pradesh.


The craft engages approximately 15,000 women across 19 mandals in West Godavari and Dr. B.R. Ambedkar Konaseema districts. Despite facing challenges in key towns like Narsapur, Palacole, Razole, and Amalapuram, the artisans continue to sustain this intricate art form.

In an official statement, Ms. Nagarani expressed optimism that the GI tag would significantly boost trade opportunities and encourage further research into the crochet lace craft, ensuring its preservation and growth in global markets.


A GI tag signifies that a product originates from a specific geographical region and possesses unique qualities or a reputation linked to that location.

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